
Project background
In 2018, Meta (formerly known as Facebook) partnered with the Amazon Alexa voice service team to introduce Portal, a home-based video communication device reminiscent of the Echo Show.
This device boasts a high-resolution screen, a camera equipped with tracking capabilities, four microphones, and the integration of the Alexa voice assistant. Alexa empowers Portal to offer a seamless voice-enabled experience for various tasks, including answering common questions, streaming entertainment content, and facilitating online shopping.
Project scope and goal
Project scope and goal
Milestone Planning and Execution
Defined the scope for the next milestone experience updates for Alexa voice assistant on Portal devices.
This included outlining clear deliverables, setting timelines, and ensuring all features aligned with business objectives and user needs.
Comprehensive Experience Review
Conducted an in-depth analysis of the existing user experience to identify pain points, improvement opportunities, and critical user needs. This formed the foundation for planning the next milestone and aligning future development with user expectations.
Cross-Functional Collaboration
Coordinated across multiple teams to manage the end-to-end execution of the milestone, ensuring seamless integration between design, engineering, marketing, and leadership teams. The scope included overseeing resource allocation, risk mitigation, and iterative feedback loops.
challenges
Stakeholder Management
Navigated complex stakeholder relationships, ensuring that each team was aligned with the project’s goals and ready to carry the execution forward after my departure.
Strategic Alignment
Balancing various stakeholder priorities, including business needs and technical constraints, to define a clear, strategic direction for the milestone launch.
User-Centric Planning
Integrated user feedback into the planning process, ensuring that the next phase of the project was designed to address key pain points and deliver a strong user experience.
Key Deliverables
Developed and presented a detailed roadmap for the upcoming milestone, outlining the vision, key objectives, feature prioritization, and timelines. This gave the team a clear, actionable plan for the project’s next phase.
Collected and synthesized user feedback, ensuring the product roadmap addressed real user needs while balancing business requirements and technical constraints.
Created thorough documentation and handoff materials to ensure a smooth transition for the team, enabling them to continue executing the strategy and plan post-departure.
Last notes
Although I transitioned out of the company before the milestone launch, my deliverables—including the roadmap, stakeholder alignment, and user insights—ensured the project was well-positioned for success.